Xiaomi last year launched the Mi TV range in India, which has since become one of the most successful affordable TV ranges in the country. Although the first product to launch was the Mi TV 4 with a 55-inch 4K screen and smart connectivity, the company has since launched more affordable products as well. The company has now revealed its latest products in China, a new range of Mi TVs with a slim-frame design. The new TVs in the E-series and Mi Art-series range in size from 32 inches to 65 inches.
The new TV range has been teased on Chinese social media portal Weibo by Xiaomi CEO Lei Jun. The range has been teased for its slim frame and full-screen design, which is similar to the design language on the Xiaomi Mi MIX range of smartphones. The post explains that this is possible because of a new design that has the screen on the middle frame, rather than encased within the outer frame.
The post also teases the pricing of the range, with the 32-inch Mi E32A TV expected to retail at CNY 1,099 (approximately Rs. 11,400) in China. Other sizes for the new range include 43-inch Mi E43A TV at CNY 1,999 (approximately Rs. 20,700), 55-inch Mi E55C TV at CNY 2,999 (approximately Rs. 31,100), and 65-inch Mi E65A TV at CNY 3,999 (approximately Rs. 41,500). The 32-inch variant has an HD resolution, the 43-inch variant has a full-HD resolution, while the 55-inch and 65-inch variants have 4K resolutions with HDR support.
All of the E-series TVs are smart TVs, with Xiaomi’s Patchwall OS interface. They also have Dolby Audio and DTS HD tuning for sound, up to 16W of sound output, up to 2GB of RAM and 8GB of internal storage, 1.5GHz processor, and connectivity through Wi-Fi and Ethernet. The TVs also come with Bluetooth remotes.
Xiaomi has also launched the Mi Art TV or Mi Mural TV, which comes in a single 65-inch size option and is priced at 6,999 Yuan (approximately Rs. 72,700). The new 4K HDR TV is similar to the Samsung The Frame TV, with an art mode that shows pictures and artwork when the TV isn’t in use. The TV also has a 1.8GHz processor, 2GB of RAM, 32GB of inbuilt storage, 24W of sound output, and runs Patchwall OS.
Xiaomi earlier this year launched a new range of ‘Pro’ TVs in India, along with the Rs. 4,999 Xiaomi Mi Soundbar, which is one of the most affordable speakers of its kind in the country. It isn’t clear when these new TVs will be coming to India, but it’s possible that Xiaomi will launch its E-series in the coming months.