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Ford Aspire Blu launched, priced from INR 7.50 lakh


Ford today launched the Aspire Blu in India, priced at INR 7,50,900* (petrol)/INR 8,30,900* (diesel). It’s a limited-edition model similar to the Ford Figo’s Titanium Blu grade, with cosmetic tweaks that give the car a sportier look.

The Ford Aspire Blu looks sportier in comparison to the regular Aspire thanks to the black grille, the blue inserts on the front bumper, the blue and black decals on the sides and the boot lid and the 15-inch black alloy wheels and the black ORVMs and roof. The interior is entirely in black, with contrasting blue highlights on the door panels. A leather-wrapped steering wheel is also a part of the package. White, Moondust Silver and Smoke are the paint choices.

Based on the Titanium grade, the Blu edition comes well-equipped with several premium features including a 7-inch touchscreen infotainment system with built-in navigation, push-button start/stop, automatic climate control, rear-view camera and more.

The Ford Aspire Blu is offered with a 1.2L Ti-VCT N/A petrol engine and a 1.5L TDCi turbocharged diesel engine, both paired with a 5-speed manual transmission as standard. The petrol unit delivers 96 PS of maximum power and 120 Nm of peak torque. The diesel engine churns out 100 PS of maximum power and 215 Nm of peak torque. The fuel economy rating is 20.4 km/l (petrol)/25.5 km/l (diesel).

“The Ford Aspire Blu Edition celebrates the spirit of style, power and performance. Thanks to the 5-year warranty on offer, the Ford Aspire Blu will deliver complete peace-of-mind to consumers, enabling them to enjoy the game as much as the car ownership experience,” Vinay Raina, Executive Director, Marketing, Sales and Service, Ford India, commented on the launch of the car.